Business Analytics (BA) is a technology-driven process for analysing data and presenting actionable information to help corporate executives, business managers and other end users make more informed business decisions. The course is designed for students in multiple business areas. Students will learn the concepts, techniques, and applications of data mining and business analytics through lectures, class discussions, hands-on assignments, and seminar presentations.
Business Analytics (BA) is a technology-driven process for analysing data and presenting actionable information to help corporate executives, business managers and other end users make more informed business decisions. The course is designed for students in multiple business areas. Students will learn the concepts, techniques, and applications of data mining and business analytics through lectures, class discussions, hands-on assignments, and seminar presentations.
