Principles of unfair competition law; examination of the creation, maintenance, and enforcement of trademark rights; related doctrines of rights of publicity, trade dress, trade secrets, and false advertising; exploration of public policies and economy underlying trademark law. Prerequisites: Graduate classification Credits 2 to 3. 2 to 3 Lecture Hours.
Principles of unfair competition law; examination of the creation, maintenance, and enforcement of trademark rights; related doctrines of rights of publicity, trade dress, trade secrets, and false advertising; exploration of public policies and economy underlying trademark law. Prerequisites: Graduate classification Credits 2 to 3. 2 to 3 Lecture Hours.