Survey of the aspects involved in marketing goods and services in a global marketplace; social, political, legal and economic issues associated with conducting business globally. Cross Listing: IBUS 401/MKTG 401 Credits 3. 3 Lecture Hours.
Survey of the aspects involved in marketing goods and services in a global marketplace; social, political, legal and economic issues associated with conducting business globally. Cross Listing: IBUS 401/MKTG 401 Credits 3. 3 Lecture Hours.
