Theories, concepts, and practices relating to the successful merchandising of products & services for a digital retail enterprise on a website, web analytics, mobile app, and mobile-optimized website. Prerequisites: MKTG 321 Credits 3. 3 Lecture Hours.
Theories, concepts, and practices relating to the successful merchandising of products & services for a digital retail enterprise on a website, web analytics, mobile app, and mobile-optimized website. Prerequisites: MKTG 321 Credits 3. 3 Lecture Hours.
