Data-driven marketing strategy for healthcare industries, data handling and management techniques; use of statistical software to estimate marketing models; project-based course focused on healthcare industries to improve quality of health. Prerequisites: MKTG 321 Credits 3. 3 Lecture Hours.
Data-driven marketing strategy for healthcare industries, data handling and management techniques; use of statistical software to estimate marketing models; project-based course focused on healthcare industries to improve quality of health. Prerequisites: MKTG 321 Credits 3. 3 Lecture Hours.