This course highlights how firms make decisions to go abroad, select among foreign markets, and develop international strategies to enhance their profitability and long-term competitive advantage. It will also highlight economic and political risks of international business and discuss ways that firms can mitigate these risks. Prereq: 2000. Not open to students with credit for 3000, or International Business Major students.
This course highlights how firms make decisions to go abroad, select among foreign markets, and develop international strategies to enhance their profitability and long-term competitive advantage. It will also highlight economic and political risks of international business and discuss ways that firms can mitigate these risks. Prereq: 2000. Not open to students with credit for 3000, or International Business Major students.