Examines contemporary distribution channels; focus on strategic decisions for successful retail practices; examine industry trends to highlight how companies design and manage retail and e-tail environments. Prereq: 4201, 4202, and BusMHR 2292, or equiv.
Examines contemporary distribution channels; focus on strategic decisions for successful retail practices; examine industry trends to highlight how companies design and manage retail and e-tail environments. Prereq: 4201, 4202, and BusMHR 2292, or equiv.