Integrate the theory, methods, concepts, and tools you have learned from the previous core courses as you apply them to a real-world digital marketing project. Research, plan, execute, present, and review a digital marketing plan that will confront a business problem and outline a digital solution for it. Mirroring industry practice, you will work as part of a team and operate within an agile project management framework. Prerequisite EXSM 3915, 3916, 3917 and 5512
Integrate the theory, methods, concepts, and tools you have learned from the previous core courses as you apply them to a real-world digital marketing project. Research, plan, execute, present, and review a digital marketing plan that will confront a business problem and outline a digital solution for it. Mirroring industry practice, you will work as part of a team and operate within an agile project management framework. Prerequisite EXSM 3915, 3916, 3917 and 5512
