Understanding your user is key to building a successful experience. Learn how human-centred design can guide quantitative and qualitative methods, and generate 'the right' research questions and methods for your client. This course will include practical experience in brainstorming, planning and conducting user-centred research, as well as creating user personas and affinity diagrams. It will also touch upon legal and ethical concerns. Prerequisite EXSM 3920 and EXSM 3921
Understanding your user is key to building a successful experience. Learn how human-centred design can guide quantitative and qualitative methods, and generate 'the right' research questions and methods for your client. This course will include practical experience in brainstorming, planning and conducting user-centred research, as well as creating user personas and affinity diagrams. It will also touch upon legal and ethical concerns. Prerequisite EXSM 3920 and EXSM 3921
