Students will explore the ideas of our role regarding our choices of employment. They will have a good understanding of the Employment Standards Act and become familiar with the important areas of personnel record management, work ethics, and a positive professional image. This course is will also introduce students to marketing as it relates to public relations in small animal veterinary practices. Emphasis will be placed on understanding CVO legislation as it pertains to veterinary hospital marketing and public relations, the challenges of marketing professional services vs. products, and understanding client expectations.
Students will explore the ideas of our role regarding our choices of employment. They will have a good understanding of the Employment Standards Act and become familiar with the important areas of personnel record management, work ethics, and a positive professional image. This course is will also introduce students to marketing as it relates to public relations in small animal veterinary practices. Emphasis will be placed on understanding CVO legislation as it pertains to veterinary hospital marketing and public relations, the challenges of marketing professional services vs. products, and understanding client expectations.
