This course covers the planning process for marketing communications as practiced by individuals, organizations and key stakeholders in the marketplace. Key principles of promotion and strategic planning are applied to the design and evaluation of each interaction received by a target audience to ensure its relevancy.
This course covers the planning process for marketing communications as practiced by individuals, organizations and key stakeholders in the marketplace. Key principles of promotion and strategic planning are applied to the design and evaluation of each interaction received by a target audience to ensure its relevancy.