The study of the functions performed by traditional and e-commerce distributors. Topics include location and competitive analysis, promotion, merchandising, buying, design, selection and historical development. Topics include location and competitive analysis, promotion, merchandising, buying, design, selection and historical development [3 credits]
The study of the functions performed by traditional and e-commerce distributors. Topics include location and competitive analysis, promotion, merchandising, buying, design, selection and historical development. Topics include location and competitive analysis, promotion, merchandising, buying, design, selection and historical development [3 credits]
