New Media Marketing merges theoretical concepts with strategic and practical solutions. Through a combination of readings, industry articles, case studies, in-class discussions and online resources (including blog posts, tweets and videos), students are exposed to the latest developments in new media marketing brought together through in-class discussions and analysis.
New Media Marketing merges theoretical concepts with strategic and practical solutions. Through a combination of readings, industry articles, case studies, in-class discussions and online resources (including blog posts, tweets and videos), students are exposed to the latest developments in new media marketing brought together through in-class discussions and analysis.
