The course will explore: product, service and process innovation concepts; innovation in high-tech and low-tech industries; how firms build and sustain innovation-centric strategies; creating and fostering a culture of innovation; and striking the balance between promoting innovation and harvesting its benefits.
The course will explore: product, service and process innovation concepts; innovation in high-tech and low-tech industries; how firms build and sustain innovation-centric strategies; creating and fostering a culture of innovation; and striking the balance between promoting innovation and harvesting its benefits.
